Friday, May 27, 2011
It's the recording of testimonials, personal thoughts, information and social trends at the same time – all with personality. And it's all real. Unscripted. The resulting informal data resonates with stakeholders and peer groups alike.
Yesterday, an opportunity to do just that. The questions were planned in advance: designed to allow the folks being interviewed to provide a wide range of opinions and expertise. The responses were interesting and varied.
No one said, "Oh, sorry can't make it."
Recording comments and support for initiatives is a great tool. In this day and age, technology allows us to capture these comments easily. With strategy, planning and the participation of a few key professionals, the final product can be very effective in presentations, posted on websites, blogs and all forms of social media.
Thanks to all who participated. Best comment of the day? "It's a no-brainer."
Posted by Rand MacIvor at 7:22 AM