A Designer's Guide To Client Meetings

I began writing this with the thought that I'd offer some advice from an old fart to young designers. But then I figured, if I was one of them I'd say fuggit and I wouldn't listen either. Then I figured, fuggit, I'll put it out there for general ridicule; if nothing else.

Designers and others of an artistic bent are well known to be different. Some wear strange clothing, some dye their hair (or parts of it) in florescent colors, the good ones work long hours (like all the time) for the love of it and most all hold independent, irreverent views on life, government and society. To the average person who uses the services of designers in their business communications, they can seem like people who are missing a few genes. Designers, on the other hand, think clients are the strange ones. They can't imagine someone only concerned with business without understanding of the power, societal impact and relevance of art. Still, we all must get along for the common good.

Herein lies the dilemma.

Anyone who produces artwork for others may benefit from putting their heads around how to act in a client meeting. Here are some basic guidelines:
1) Smile. There is no benefit to being moody when interacting with those who pay your fees. Looking concerned for a moment is fine but snarls and hysterics are not good form.
2) Do not pick one's nose. Personal habits that may offend others should be left for other times. The list also contains pulling out ear hairs, sucking your teeth, cleaning one's fingernails with the corner of the report cover and stomping your foot to make a point.
3) Try not to be high. Chances are, if you're not on designer drugs or martini cocktails while conversing, you'll a) say something intelligent, b) respond appropriately to questions and c) remember what was said later.
4) Don't weep openly. If a client doesn't like the art you've just presented, try to stay calm. Crying will not bring the client around. Breathe deeply. Remember your mantra.
5) Be fully clothed. Even if you design dressed only in your bathrobe, covering yourself in appropriate clothing for the meeting is a good first step in showing mutual respect. Selection of clothing designed to show off your collection of tattoos should be rethought unless your client is a tat parlour.
6) Try beginning your sentences without using the word 'like'. You can still say it silently. Practice in front of a mirror so you're not mouthing the word if you want to try this. "Basically" is another word to use sparingly.

By following the above guidelines you will be doing yourself and your coworkers a huge favor.

For a full, expanded version containing all 16 cardinal rules to mastering successful meeting attendance for everyone (creatives in particular), as a public service I have published a four-page booklet (plus full color cover) now available on Lulu. It's a great resource for designers new to the field and veterans who just want to refresh their skills (or it might be something that you can leave anonymously on a co-workers desk).  Order here.