Friday, April 23, 2010

Pick Your Plum...

Tuesday, April 20, 2010

The Elephant In The Room...

(click to enlarge)

Sunday, April 18, 2010

Personal Positioning

Just when you thought it was safe to come back to Rand's Place, another moral dilemma... how to address the issue of large egos without appearing egotistical... lol

Tuesday, April 13, 2010

Ongoing Sustainability

One of the benefits of a great client is the ability to move a concept forward through different applications. Here, new collateral for an persona previously posted here: a pull up banner for trade shows (showing the technical template with bleeds, etc.) and, below, an easel poster for local events.

Friday, April 9, 2010

Friday, April 2, 2010

Animated Messaging

When it comes to communicating change to a young target audience, a friendly message that puts the blame on inanimate objects is often a good strategy! :o) In this case, the traditional use of cards to pay for photocopies is being replaced by an online management system where users will sign into an online account using their unique password. This message is being put up on computer screens, electronic message boards and posters throughout the facility far in advance of the switchover.